Last year I spoke about Facebook as a legitimate tool for business and this time the organizers have tapped me for an “Intro to LinkedIn”. My primary points of discussion will be:

1. Getting Started With LinkedIn – getting that profile to 100% completion
2. Finding and importing your contacts to build your network
3. Integrating LinkedIn with your personal brand

That should go fairly quickly – then I just want to answer questions because that’s the point: anyone can go online and search for “LinkedIn tips” and get just about the same information. I’m there to answer questions on the fly and otherwise interact with people in person, rather than through blog post comments.

The event is again being organized by my friends at Garvey Communications, primarily the very friendly John Garvey, and David Sweeney at the Communications Department, a scholar and a gentleman.

If you are in the Springfield, MA area, and by that I mean from Worcester, MA to Albany, NY and from Burlington, VT to Hartford, CT, please keep your eyes open for another Online Impact later this year. It’s very inexpensive (less than $50) and the audience is intimate: you will get your questions addressed, in person, by real human beings.

Check out these great promos put together by Garvey Communications and the Communications Department: